What is the UnsubscribeNow.org program?
The UnsubscribeNow.org program is the first of its kind – a web-based privacy initiative designed to help spam recipients electronically leverage the power of the recently enacted US Federal CAN-SPAM law. Effective January 1, 2004 – email marketers must provide a valid and working unsubscribe feature in their email messages. The opportunity Today’s anti-spam products make use of real-time filters, spam block IP lists, header analysis and a host of other anti-spam exploits. Our program is unique. With the introduction of CAN-SPAM – an official rationalization and market opportunity is now available and the race is on to create an Opt-out mechanism that automates the process of unsubscribing. UnsubscribeNow.org is committed to this challenge, to inform consumers by example and re-orient consumers and marketers about today’s CAN-SPAM Opt-out policies. UnsubscribeNow.org is not affiliated nor does the system overlap with third party email suppression sites such as EthicalEmail.com or Unsub
The UnsubscribeNow.org program is the first of its kind – a web-based privacy initiative designed to help spam recipients electronically leverage the power of the recently enacted US Federal CAN-SPAM law. Effective January 1, 2004 – email marketers must provide a valid and working unsubscribe feature in their email messages. The opportunity Today’s anti-spam products make use of real-time filters, spam block IP lists, header analysis and a host of other anti-spam exploits. Our program is unique. With the introduction of CAN-SPAM – an official rationalization and market opportunity is now available and the race is on to create an Opt-out mechanism that automates the process of unsubscribing. UnsubscribeNow.org is committed to this challenge, to inform consumers by example and re-orient consumers and marketers about today’s CAN-SPAM Opt-out policies.
