What Is The Tupperware Party Model?
The Tupperware party is one of the most successful models of selling merchandise, thing that has been proved beyond any doubt by the success story of Tupperware itself. The fact that this company stayed on the top success businesses lists for the sixty years says it all. The Tupperware party would involve a consultant or a sales person who would host a party and invite neighbors and friends. At this party, the Tupperware party, the host would introduce the concept of the product, the system of sale and the wonderful incentives it comes with, besides the financial benefits that the business entails. Needless to say, this Tupperware party idea caught like wild fire. In a matter of five years, the Tupperware had become a household name, and the business was growing from strength to strength. The idea of direct marketing is a common thing today. However, in the 1950s, when Wise introduced it, it was unheard of; it was also not heard off that women do any type of business. Men were consider
