What is the story behind “Uncle Ben”?
In the early 1900’s there was a black farmer from Texas who harvested his rice with such care that he soon had an excellent reputation for the outstanding quality of his rice. Over time he became legend in and around Houston for producing the best quality rice year after year. In fact, his rice was of such excellent quality that all other farmers were measured against this rice. When a rice farmer was especially proud of his own rice, he would say: “As good as Uncle Ben’s!” This is how the name Uncle Ben’s became a symbol for rice of excellent quality, something that remains unchanged to this day. The real Uncle Ben and his rice were passed down through history by the people living around Houston, Texas. Today, the name Uncle Ben’s is known all over the world.
