What is the size of the digital printing market in India? What is the growth rate?
The Indian digital printing industry has experienced a very good growth rate in the last few years and we hope this growth momentum to continue in the year 2010 also. The Indian digital printing market is expected to grow from US$504 million in 2006 to as much as US $2.5 billion by 2012. So, while the print industry is growing at about 12.2%, digital print is growing almost at about 25%, double that of the overall printing industry growth. According to a report by PIRA International, the worldwide digital print market is set to be worth EURO 124.8 billion by 2015. The report predicts that from 2005 to 2015, more digital production equipments will be sold than any other technology product. These numbers clearly illustrate how huge the digital printing opportunity is and the type of market we operate in is growing by the day. Xerox is one of the leading players in the digital printing sector in India and is constantly looking for opportunities to enable print providers drive new revenue
