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What is the size of the Canadian catalog/direct-to-home industry?

April 26, 2017Canadian catalog direct-to-home Industry size

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What is the size of the Canadian catalog/direct-to-home industry?

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Canadians are receptive to making purchases via direct channels. Over 50% of the consumer population (defined as those 15 years of age or older) make direct purchases. And more than 9 million Canadian consumers use catalogs to influence their buying behavior.