What is the sales arrangement concerning TABASCO products in my area; can a retailer only get TABASCO merchandise from me?
TABASCO sauces have been in retail groceries for well over 100 years. The ISR program was started to fill a void in the market place that the food brokers do not service; such as, Gourmet Food shops, Butcher shops, Specialty Food stores, Convenience stores, Gift shops, Festivals, and a number of other retailers. The food brokers that represent the McIlhenny Company are responsible for selling the five TABASCO brand pepper sauces and Bloody Mary mixes in grocery stores and restaurants. You can sell these five items that food brokers sell. However, grocery stores and restaurants are not your primary market for these five pepper sauce items. You can, however, sell your other food and gift items in these stores.
TABASCO sauces have been in retail groceries for well over 100 years. The ISR program was developed to fill a void in the market place that the food brokers do not service; such as, Gourmet Food shops, Butcher shops, Specialty Food stores, Convenience stores, Gift shops, Festivals, and a number of other retailers. The food brokers that represent the McIlhenny Company are responsible for selling the five TABASCO brand pepper sauces and Bloody Mary mixes in grocery stores and restaurants. Grocery Stores and restaurants are not our focus we are specialty reps. You can sell all TABASCO items (including these five items that food brokers sell) in your specialty shops. You do have access to grocery stores, however, your focus must be the specialty gift and food items the local brokers do not carry. We cannot offer the TABASCO regular or green (jalapeo) sauces in Grocery stores.
