What is the ROI of change management?
The ROI of change management is an interesting question, because there is no ‘control group’ to compare what happened with or without change management. When we apply change management, we alter the path the organization takes for any given change or project, so we do not have a “what if we didn’t use change management” scenario to compare against. A similar problem arises with project management – what is the ROI of using project management? We cannot be sure because on a particular project, we either use project management or we don’t. Below are some different approaches Prosci and our community have used to build a compelling case for the return created by applying change management. • Show a correlation – while it is very difficult to make a definitive statement about the dollars and cents related to change management, analysis can be done on the correlation of effective change management with the ability to meet project objectives. McKinsey Quarterly has a study that shows a very