What is the revenue model for social networking websites like Orkut / Facebook?
Advertising is the main revenue for all social networking. Facebook, Instagram, YouTube, Tik Tok: these companies earn money with ads. By the way, you can earn on ads too. For instance, sign up a Tik Tok account. Click here, get subscribers, views, become popular. And some brands, services will make different offers.
Social Networking Websites like Orkut/Facebook rely on advertising for revenue. They also make some revenue by selling some consumer behavior data, such as Facebook’s new intrusive Beacon program. Yippikya (yippi.com), where I am currently employed offers E-commerce functionality for its users. This will allow Yippikya to have a dual revenue model by taking a percentage of all E-commerce transactions, as well as the classical advertising related revenue. I hope this answers your question. Let me know if I can be of further assistance!
