What is the Return On Investment – ROI?
The Internet, unlike any other media vehicle, can be measured to a fraction of a second. You will be able to track an increase in visitor traffic (as we gain best search engine spots), track volume of new leads and sales delivered with that traffic, and ultimately and easily translate this to your return on investment. The initial ROI from SEO manifests itself through increase sales leads or new customer prospects, and therefore the immediate ROI measurement for most companies is expressed in terms of the cost in generating a sales lead (compared to other media). Initial ROI delivered with our SEO Campaigns can start to kick in within less than one month and sometimes up to three months. Most companies find that the cost in generating a sales lead through SEO is a small fraction from that of any other media. Since market variables differ from industry to industry, one cannot easily predict specific rates on returns on investment in terms of increase sales. For example ROI in the mortga
