What is the relevance of IEC in TSC?
In the past supply driven CRSP was implemented under which large number of toilets have been constructed. Unfortunately, this massive effort could not achieve the desirable success, as the toilets were not put to use largely due to lack of demand, lack of participation in programme implementation and, lack of awareness among the community regarding health and hygiene aspects of safe drinking water and clean sanitation facilities. Therefore under TSC, GOI seeks to educate the public; create awareness among them regarding good health and proper hygiene; provide solutions to areas in need; build alliances with like minded organizations and the community as a whole; and create long term success by facilitating community involvement and ownership. Information, Education and Communication (IEC) main role is to create awareness and to bring about hygiene behavioral changes.
