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What is the reasoning behind the temporary store closings?

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What is the reasoning behind the temporary store closings?

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The stores will be temporarily closed on a rotating basis for no more than one week. No more than four to five stores will be temporarily closed at a time. We’ve carefully created the schedule of store closures so that you’ll have a nearby store to visit while your neighborhood store is closed. We want customers to continue to shop with us during the conversion process so they will find terrific incentives to continue shopping at nearby stores while their primary store is being converted to MARTIN’S.

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