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What is the reason of the difference in price between the generic and the brand name pills?

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What is the reason of the difference in price between the generic and the brand name pills?

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10

Brand name always cost more than the product by a not well-known company. Well-known trade-mark companies actually develop new drugs that must be proved as efficient and safe and then advertised accordingly. Research and development, gaining an approval for the manufacturing and advertising campaigns cost money and that is why pharmaceutical companies sell their products at an escalated price for all that to be profitable. When it goes to generic drugs the story is different. The manufacturers of generic medications do not deal with the invention of new drugs. They produce bioequivalent versions of the already existing medications. So, as they do not develop new stuff they do not have to prove it as safe and right, instead, just prove that the generic medication being bioequivalent to the drug that already exists. What concerns advertising, there is no need to run a large and expensive promotion campaign as the generic drugs sold by the manufacturers are already well-known and it is un

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