What is the real benefit of Rx Responses planning efforts?
First and foremost, Rx Response helps ease communication between first responders and those involved in the biopharmaceutical supply system to support the continued delivery of prescription medicines to patients during a severe public health emergency or disaster. For example, instead of a public or private emergency response organization having to contact dozens of biopharmaceutical companies or multiple distributors, pharmacies, and hospitals, there is now a streamlined process that centrally processes communications through Rx Response. In addition, Rx Response helps encourage greater resilience among the individual companies that comprise the Rx Response coalition and promotes a greater understanding of the biopharmaceutical supply system and where its points of weakness exist. Among Rx Response’s greatest contribution to emergency preparedness is the comprehensive but concise situational awareness reports that it provides to federal and state officials on the status of the biophar