What is the purpose of In Plain English!?
• Education: Today’s business leaders have extremely busy schedules. They also constantly get inundated with ideas and buzzwords about business and technology. The idea with “In Plain English!” is to answer their questions in an easy-to-understand fashion. A good example for this is “virtualization”. Currently, this seemingly self descriptive word is one of the biggest buzzwords in the IT industry. A president or CEO may have heard this word but may not fully understand what it is all about or how it may benefit his/her business. Through “In Plain English!”, Sam and Jaime answer these questions as plainly and concisely as possible. • Awareness: iQuest, LLC provides business and technology consulting and “In Plain English!” is a great way to give business leaders a small sampler of what iQuest has to offer. • Communication: All businesses use some form of communication with their existing and potential clients to keep them informed about what they have to offer, their beliefs and how th
