What is the Public Relations Student Society of America (PRSSA)?
In 1968, 20 years after its own establishment, the Public Relations Society of America (PRSA) founded the Public Relations Student Society of America. The declared purpose of PRSSA is to cultivate a favorable and mutually advantageous relationship between students and professional public relations practitioners. PRSSA fosters the following: • Understanding of current theories and procedures of the profession; • Appreciation of the highest ethical ideals and principles; • Awareness of an appropriate professional attitude; and • Appreciation of Associate Membership in PRSA and eventually Accredited membership. Today, PRSSA (www.prssa.org) has more than 9,600 members in over 285 Chapters on college campuses across the country. What is the Global Alliance for Public Relations and Communication Management (GA)?
