What is the Principal Network Partner program?
PNP is an affiliate program, but it is a very different model from typical affiliate programs. The first significant difference is that you are sharing your customers with Big Fish Games. Big Fish Games then goes to work for you to extract a high lifetime value from the customer and you are paid 25% of their lifetime value for the duration of your partnership with Big Fish Games. The second major difference is, in addition to getting paid for the purchases of the customers you refer, you also get a 25% of the lifetime that your customers earn if they join the My Game Space program. Back to top.
