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What is the Price elasticity of demand (PED) of Marks and spencer?

April 26, 2017Business DEMAND elasticity Finance marks ped price Spencer

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What is the Price elasticity of demand (PED) of Marks and spencer?

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I think M&S products are highly price sensitive, in other words demand is price elastic, since any increase in price is like to lead to a fall in demand since there are other substitute products readily available. Recently, M&S sales have dropped due to a reduction in the take home pay of many people.