What is the other 9 percent (9 cents) used for?
A No more than 9 cents of each dollar is used to cover the management and general expenses associated with operating the American Red Cross. These expenses include items such as legal services, insurance, technology support, public information and awareness, stewardship costs such as audit fees, fundraising expenses, and other management costs. The American Red Cross is one of the most highly regarded organizations for maximizing the use of every dollar. Charity Navigator awarded the American Red Cross four out of four stars, its highest possible rating for fiscal responsibility, for the fourth year in a row. We are committed to using donations efficiently and effectively to fulfill our humanitarian mission.