What is the most challenging aspect of a video producer job?
Usually the most difficult part is working with clients who don’t understand the medium or how much money, time and effort it requires to complete a product. We need to educate our clients to understand that if you choose to include certain elements, it affects the budget. People don’t see that relationship, or don’t understand that after certain review points it’s difficult to make changes. Changes can always be made, but they have an impact in terms of budget and time. Avoiding those pitfalls has to do with my ability to articulate the plan in the first place. The client needs to agree to the script, storyboards, budget and schedule, those key components. In post-production there’s a lot of detail involved in editing and graphics generation that’s hard for people to understand. What they see is a 30-second segment, but it’s taken 25 hours for someone to do it.