What is the model home exit strategy?
If you are seriously intrigued at this point by the model home leaseback program, I challenge you to go to new home community and just hang out in the model home on a Saturday or Sunday afternoon. Make friends with the sales staff and ask them about which home they have more requests to build in the community. Chances are it is the model home plan. You will hear customers popping in to view the model ask the same question over and over, “Is the Model for sale?” About one out of 3 visitors ask that question. The model home is the easiest home to sell in the community. You have a fully staged home being shown to your eventual buyers by a salesperson that you probably are paying very little for the referral. Many builders will actually forward the names of interested buyers to you at the end of their lease. All eventual model home buyers want to brag to their neighbors that they bought the builder’s model home. And what’s better is that they are willing to pay a premium for your model hom