What is the “key” feature of HD Radio that I should be focusing on?
Multicasting! While our improved, distortion-free, static-free, noise-free, digital signal combined with scrolling information data are terrific features, the truth is that consumers are looking for more choice through additional programming to suit their needs. Over the balance of this first decade of the new millennium, free broadcast radio will re-invent itself by creating new, exciting, and compelling programming.
