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What is the International Seminar trip?

April 26, 2017International seminar trip

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What is the International Seminar trip?

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The International Seminar trip is a program requirement where students travel abroad for a week of learning through lectures or discussions with local business and government leaders. The course typically includes a combination of classroom lecture time, group projects or site visits over the course of one week of travel. Students choose an International Seminar trip that matches their business interests—whether current or future. For example, the Munich-based seminar focused on brand strategy and valuation, visual identity and organizational branding issues. Added value came in the form of inside experience with site visits to BMW, electronics giant Siemens and a local brewery.