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What is the intended use for Enterprise Messaging?

Enterprise Messaging
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What is the intended use for Enterprise Messaging?

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Enterprise Messaging is designed for businesses and institutions to send alerts, updates or campaigns to their distribution lists of Verizon Wireless subscribers that have opted in to receive the customer’s messages. Enterprise Messaging cannot be used to send unsolicited (SPAM), objectionable or illegal messages. Use of Enterprise Messaging is subject to industry (MMA, CTIA) and Verizon Wireless content standards.

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