What is the impact of the Santa Cruz Organic brands commitment?
From an environmental perspective, the commitment has a substantial environmental benefit. By supporting the generation of about 1,460 megawatt hours annually, the Santa Cruz Organic® brand is helping prevent the release of more than 2,032,320 lbs, or about 922 metric tons of carbon dioxide, the leading greenhouse gas. This has a similar environmental benefit to 768 acres of forest absorbing carbon or removing 200 average passenger vehicles from US roadways for a year. The chart below outlines the environmental conversion factors and information source for those factors in calculating the carbon benefit of the Santa Cruz Organic® brand’s purchase in terms of removing passenger vehicles from United States roadways.
