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What is the history of LOCO?

April 26, 2017History loco

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What is the history of LOCO?

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LOCO was conceived in 2002 and we developed and tested our shoes for the next 18 months. We incorporated as LOCO Sports, Inc. in early 2004. We “officially” launched our shoe line at the Boston Marathon in April 2004 and the rest, as they say, is history. LOCO Sports’ home office is located in Newmarket, New Hampshire, a great seacoast town with a strong running history.