What is the exact procedure undertaken in the study?
First of the respondent is recruited to be become a panel member through any of the methods below: • Interviewed for one of IMRB International surveys and would have agreed to be a panel member • Or, you would have provided us details on our website to become a panel member • Or you must have been refereed by one of their friends Once the respondent agrees to be a part of our panel member, a link is send out to them which directs them to a page where they need to fill in their demographic and Internet usage details. Subsequent to receiving the details, a login-id is created for the user along with a password which is mailed to them. The software link or memory stick is provided to them for downloading the software. After this, whenever the user intends to use the Internet, they are required to login with the login-id and password provided. The software will automatically track the URLs visited by them. Based on the websites visited, IMRB International generates a list of top websites t
