What is the effect of labelling/health warnings on alcoholic products?
Most research on the effect of alcohol warning labels are conducted in the United States after the introduction of labelling on alcoholic products in 1989. A review of studies found that especially the highest risks groups (Young drinkers, pregnant women and heavy drinkers) became more likely to recall the messages and increased the awareness. However, the review article found no or minimal effects of alcohol warning labels on behaviour. This conclusion was underlined by the review report by Anderson which shows that although health warnings on tobacco and nutrition are supposed to influence behaviour, studies of the limited experience for alcohol find no evidence of an impact of health warning labels in influencing behaviour. Health warnings on alcoholic products raise awareness and increase the conversation on the topic but do not affect the consumption of alcohol. Exceptions are pregnant women who are light consumers. However, the Anderson argue that the introduction of warning labe
