What is the difference between white gold and platinum?
Platinum is a naturally occuring white metal and so does not need to be rhodium plated – unlike white gold (see above). Platinum hallmarked in Britain is usually 95% pure (as opposed to 37.5% in 9 carat gold and 75%in 18 carat gold) so is extremely unlikely to cause any allergic reaction Because of its limited availablity (it is 35 times rarer than gold), platinum has a very special value. Platinum is one of the strongest and densest precious metals, so it can be worn with confidence, it requires very little maintenance and is an ideal metal for holding stones securely in place. In other words platinum isPURE – RARE- ETERNALthe perfect metal to celebrate the perfect love.