What is the difference between “Update” and “AutoBid”?
While Autobidding: 1. The program first retrieves the keywords from your account. 2. Then, a “keyword lookup” is performed to check the latest rankings of the ads appearing on the search engines “Sponsored Links” site. 3. Using this information, the software updates the bids. While “Updating”: 1. Only the “updating of the bids” is performed.