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What is the difference between Type, Symbol and Illustrative logos?

April 26, 2017illustrative logos symbol type

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What is the difference between Type, Symbol and Illustrative logos?

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You may have noticed that our Professional package is limited to only 2 styles of logos while our Business, Enterprise and Corporate packages allow you to choose from all 3 choices. A Type or Typography logo consists of a logo composed of only text by creating the most suitable and charactertistic type to set you apart. A Symbol or Icon logo contains a mark or sign that is unique and represents the company in a more stylized and abstract way. The best way to describe an Illustrative logo is a cartoon, comic art, realistic line art or even photo composition that literally describes the company in a visual manner. Below are some examples of logos that belong in each different category. If you are not entirely sure, feel free to consult us.