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What is the difference between Times Private Treaties (TPT) and a Private Equity (PE) Firm?

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What is the difference between Times Private Treaties (TPT) and a Private Equity (PE) Firm?

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A PE investor funds your growth needs with hard cash. The investment of a PE investor results in your company being richer in positive discretionary cash flow for its growth needs. Times Private Treaties on the other hand strongly believes that every business needs to create intangible value by building its brand. Brand value can be enhanced over a period of time through investments in brand image creation which is made possible by leveraging the media assets of BCCL.

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