What is the Difference Between the Presort Rate and the Automation Rate?
Within Non-Profit Standard Rate there are two main rates, the presort rate and the automation rate. Both are sorted by Zip Code, but other preparation, mail piece design, and addressing requirements must be met. You should always try to qualify for the automation rate , which provides the best service and has the lowest postage cost. If you cannot qualify for the automation rate, then you will have to use the Presort rate. In this event, your postage and production costs will be higher. Check out our “prepare files to mail” section to determine if you will meet automation requirements.
