What is the difference between spot color printing and 4-color process printing?
Spot color printing is a process where your the colors in your logo are separated out and screens or stamps are made. Each color is then applied to the item one at a time. After each color is applied, the item usually runs through an oven to dry the ink. With the AdLeap logo for example, the blue would run first through the first screen. The second screen would imprint the green. It’s almost like putting pieces of a puzzle together. 4-Color process printing is very similar to your ink jet printer or color laser. 4-Color process imprinting is most commonly found on full color magnets, mousepads and some bags and not the most common imprint method. Essentially, 4 colors, Cyan, Magenta, Yellow, and BlacK are mixed together to form a full color brilliant logo or image. Most logos however are created for spot-color reproduction.
