What is the difference between inside sales and telemarketing?
Telemarketing is a very effective tool in certain industries. Telemarketers generally use a script that is designed to elicit only a small range of responses. Inside sales is a more sophisticated tool. We deliver your product and service offerings, as well as the value they present, to potential customers. We integrate into your existing sales model and offer a seamless presentation that is viewed by your prospects as a fundamental part of your sales team. We create interest and demand for your product and service by engaging prospects in conversation – collecting pertinent information, discovering “pains”, evaluating their needs, and explaining the features and benefits that differentiate you from the competition.
