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What is the difference between Fulfilment by Amazon selling and the Amazon Advantage program?

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What is the difference between Fulfilment by Amazon selling and the Amazon Advantage program?

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Amazon.co.uk has two methods for authors, publishers, labels and studios to sell media products on the Amazon.co.uk website.Go BackFulfilment by Amazon SellingThe first method of selling is called Fulfilment by Amazon (FBA). Fulfilment by Amazon enables third-party sellers or product owners to sell direct on Amazon.co.uk and use the Amazon fulfilment network to store, package, ship and service their orders. With Fulfilment by Amazon, your products are listed and appear on the Amazon.co.uk website as sold by you. In other words, you are listed as the Seller of Record and receive payment and feedback for your orders.Fulfilment by Amazon requires you to be a seller on the Amazon platform. Sellers pay a referral fee on the sale price of the item and other selling fees. For example, the referral fee for selling a book is a flat 1.20 plus 15 percent of the item cost. In addition, sellers can choose to be a Pro Merchants for a 25.00 per month subscription fee, or they can be Individuals and p

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