What is the difference between digital signage and MPEG players or DVDs?
A. An MPEG player or TV can be plugged into a DVD player, but what you will see is the same content repeating over and over. With digital signage, the content is renewed and can stay fresh. First, digital signage will help in saving production cost versus creating MPEGs or DVDs. With MPEGs and DVDs, new content will need to be created every time a change is made, creating additional work and cost. With digital signage, only an individual element will need to be changed, not the entire piece of content. For example, if there is content showing reduced prices for bananas at a supermarket, only the price will need to be changed, not the pictures or other text coming with it, or if your digital signage system was plugged into the POS system, it would automatically pull up to date data. Next, distribution costs can be reduced. DVDs are a physical media so they will need to be shipped every time there is an update. The costs add up: cost for the DVD, cost for burning copies, printing labels,
