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What is the difference between an icon-based logo and a text-based logo?

April 26, 2017logo Text-based

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What is the difference between an icon-based logo and a text-based logo?

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An icon-based logo is a logo that has an image that stands apart from the wording of your company. Some companies prefer to keep just the text the main focus of the logo, hence the term ‘text-based logo’/logotype.