What is the difference between a Success Map and a Strategy Map?
Success Maps is a term developed by Neely & Adams in 1999 in association with their Performance Prism framework. Their white paper on “Measuring Business Combinations & Alliances” (for Accenture) of April 2000 was one of the first to reference the term. Prior to this they had referred to such conceptualisations, which tended to be horizontal rather than vertical representations, as Measures Trees. Their book “The Performance Prism” (Financial Times Prentice Hall, 2003) also introduced the notion of Failure Maps, now more commonly referred to as Risk Maps. Success Maps provide a conceptualisation of how the wants and needs of one or more stakeholders are satisfied by an organisation’s strategies, processes and capabilities. This linking diagrammatic approach provides a more pictorial, and therefore more easily understandable, visualisation of the often quite complicated inter-relationships between the component elements needed to deliver value to an organisation’s various stakeholders a
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- What is the difference between a Success Map and a Strategy Map?
