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What is the difference between a Recruitment Marketing Opt-In Database and a Recruitment CRM?

April 26, 2017CRM database difference Marketing opt-in

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What is the difference between a Recruitment Marketing Opt-In Database and a Recruitment CRM?

1 Answer

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The major difference is that the Recruitment Marketing Opt-In Database acts as an automated opt-in option for candidates while the Recruitment CRM is more of a manual database for all your contacts you collect when you are sourcing. Our clients have enjoyed this delineation and recommend the use of both database options.