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What is the difference between a monthly subscription, an annual subscription and a one-time purchase?

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What is the difference between a monthly subscription, an annual subscription and a one-time purchase?

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For a monthly subscription, a subscriber purchases a number of hits per month and pays a monthly fee (the subscriber can choose to prorate payments for the remainder of the current month). If a subscriber uses more than the allotted number of hits per month, the subscriber is charged an overage fee. At the end of the month, the hit-counter is reset. Unused hits do not carry over to the next month. The subscriber can cancel at any time; a 30-day notice is required. For an annual subscription, a subscriber pays upfront for the total number of hits to be used in a year. These hits can be used at any time during the year. This is great for seasonal usage, if the usage occurs irregularly, or if it is not predictable over time. If a subscriber uses all the annual hits, he or she can either renew or upgrade. If the subscriber uses more than the allotted number of hits during the time period, the subscriber is charged an overage fee. At the end of the year, the counter is reset. If the subscri

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