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What is the difference between a licensing opportunity and a franchise opportunity?

April 26, 2017difference franchise licensing opportunity

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What is the difference between a licensing opportunity and a franchise opportunity?

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A. A franchise is a business model with strict control over all facets of the business including esthetics, operations, marketing, pricing and branding. A licensing opportunity provides a defined business model but does not impose all the restrictions a franchise does, giving more control and flexibility back to the business owner.