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What is the difference between a focus group and a survey?

April 26, 2017difference focus group Survey

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What is the difference between a focus group and a survey?

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A focus group is a market research tool that gets a small sampling of opinion from a select group of people who have special knowledge about a topic. A survey is a tool that measures opinions from a wide range of people who have no particular expertise in that field. Blarry House Research does not conduct surveys.