What is the difference between a channel or retail sale and a Balboa sale?
When a book is sold through the Balboa Press Web site, it is considered a Balboa Press sale. A retail, or channel sale, is when the book is sold through any retailer other than Balboa Press (like amazon.com or BarnesandNoble.com). Your book selling price must be the same for both Balboa Press and retail sales, but you will earn a different royalty amount depending on the type of sale.
