What is the Department of Homeland Security’s Ready campaign?
Ready was established following the events of September 11, 2001 and has become the most successful campaign in 65-year history of the Ad Council earning over $700 million in media support. As of July 31, 2008, the Web site has received more than 2.2 billion hits and 29.8 million unique visitors; the toll-free numbers have received more than 349,000 calls; and more than 27.7 million Ready materials have been requested or downloaded from the Web site.
Related Questions
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- I am a Department of Homeland Security (DHS) user. How do I obtain FalconView?
- What is the Department of Homeland Security’s Ready campaign?
