What is the current size, volume and market value of the construction chemicals industry in India?
The market size of the construction chemicals industry is estimated to be approximately Rs 300 crore plus. In the unorganised markets, such as the retail sector, there are many important players, small companies and even some small formulators. The market size cannot be estimated as opportunities are at every corner. How has Pidilite Industries helped shape the construction chemicals market in the country? Pidilite has been supplying polymers to quite a few construction chemicals manufacturers. Its sealants and admixtures are well specified in projects for quite sometime now. With the launch of the brand, “Dr. Fixit”, and its organised methods of exploiting the retail business, its presence has been felt strongly. We are committed to making construction chemicals available to the common household and standardise the method of applying construction chemicals for waterproofing and repairs. What are the problems facing the construction chemicals industry? A typical problem one faces in th