What is the current extent of piracy affecting the music industry in India?
Five years ago, we were a Rs 12 billion industry, today we are a Rs four billion industry. Two thirds of the industry has been wiped out due to piracy. If there had been no piracy, there would have been a 25 per cent growth, but combined with the changing nature of physical sales, piracy has eroded nearly 75 per cent of the industry in the country. 80 per cent of the country’s labels are affiliated to the IMI. But a few significant players still prefer to be non-aligned. Would you be looking at bringing the entire industry under the IMI umbrella during your tenure? Naturally, that’s on our agenda for long. But as players in the same sector, we have our personal agendaas as well. We are competitors in the same arena. while many of the new players have stayed away from the IMI so far, T Series too has joined us last year only on the public performance royalty collection aspect. It would be better if T-Series joined hands with the IMI on all issues. So, yes, we plan to talk to all the lab