What is the content of the educator training workshop?
The educator training workshop is designed to last eight hours and is led by the program developers and their training team, who are skilled trainers of both media literacy and the Media Ready program. After an introduction to the research on the effectiveness of media literacy training for the purpose of substance abuse prevention and the theoretical model underlying the program, trainers present each lesson in detail to trainees, providing guided discussion of the purpose of each activity, strategies for implementing each activity, and modeling of the activities. Emphasis is placed on trainees receiving multiple opportunities for deconstructing media and for developing a deep understanding of the goals of the program manifested in the lesson activities.