What is the Code of Coolness?
The Code of Coolness is the code of conduct adhered to by all Carbon Challenge employees and as many of its partners as possible. It describes specific targets, such as a reduction of CO2 emissions by 50 per cent by 2015 in addition to maintaining a carbon neutral balance from the first day of the project. Mobility, energy use, boat management, infrastructure, management and supply chain are the primary areas for which CO2 reduction measures need to be implemented to ensure emission reduction targets can be reached as quickly as possible. Carbon Challenge makes use of the most up-to-date assessment systems and works with experts from PricewaterhouseCoopers on their on-going development. Carbon Challenge’s emission values are continually independently surveyed and annual carbon balance will be posted on the group’s website. Carbon Challenge offers its assistance to partners wanting to develop their own Code of Coolness tool.
