What is the Campari Groups growth strategy?
The Campari Group pursues a growth strategy through selective acquisitions in the target sector with special focus on the spirits & wines markets, combined with organic growth through development of the existing portfolio, and partnerships with third parties for the distribution of its brands wherever the Group is not present with its own sales organization. As a result of the recent expansion programme, the Group has won new markets, enhanced its presence and strengthened its international brands, becoming an organization with a compounded annual growth rate of approximately 18% in the last five years.
