What is the Button exchange ratio?
The default exchange ratio is 2:1. However if your all-time clickthru rate falls below 0.2%, your exchange ratio falls to 3:1. If your site clickthru exceeds 0.35%, your exchange ratio is increased to 3:2 With a 3:2 ratio, you earn 2 credits for every 3 buttons displayed. This better ratio is to encourage members to place the buttons at better locations on their site.